BowerACCOUNTING

The marketing essentials your tax business needs.

A coordinated service for your website, local visibility, seasonal content and client communication. Built to help prospective clients find you, understand your services and take the next step.

Explore Plans
Colleagues reviewing campaign materials together at a bright studio table
Colleagues reviewing campaign materials together at a bright studio table

A professional home for your business, built for search and AI discovery.

SEO/AEO-ready websites

Explore SEO/AEO-ready websites

We create a clear, mobile-friendly website that explains your services, locations and next steps. SEO and answer engine optimization foundations help search engines and supported AI search systems access and understand your public content.

Local includes up to 8 pages. Growth includes up to 15. Both include hosting, maintenance and routine edits within your plan.

  • Local: up to 8 pages
  • Growth: up to 15 pages
  • Hosting, maintenance and routine edits
Business owner seated in a warm, naturally lit studio

Show up clearly in your local market

Your name, services, hours and location should be easy to find and consistent. We optimize your Google Business Profile, check key information and publish weekly profile updates. We also improve priority website pages over time.

Local covers one office. Growth covers up to three offices under one brand.

  • One Google Business Profile in Local
  • Up to three profiles in Growth
  • Weekly profile updates
Two advisors having a relaxed conversation at a marble table

Stay present throughout the year

Explore Tax-Season MarketingCompare plan scope

We create and schedule branded social content around your services and the tax calendar: two original posts per week from May through December and seven per week from January through April. Posts are adapted for Facebook and Instagram. Growth adds one agreed channel and location or offer variations.

Routine public comments receive attention on business days, within your plan's reply allowance. Questions needing professional judgment go to your team.

  • 2 original posts/week May-Dec
  • 7 original posts/week Jan-Apr
  • Business-day public comment attention
Business owner greeting a visitor in a bright local office

Keep your business visible

Both plans include a $5/day Meta awareness budget and ongoing campaign care. It is a modest local visibility campaign, with clear reporting on delivery.

Growth also includes management of Google and Meta acquisition campaigns for up to $5,000/month of additional client-funded media. Local clients can discuss a separately scoped advertising add-on.

  • $5/day Meta awareness budget in both plans
  • Growth manages up to $5,000/month additional client-funded media
  • Local acquisition ads separately scoped

The essentials, at a glance.

SEO/AEO-ready websites

We create a clear, mobile-friendly website that explains your services, locations and next steps. SEO and answer engine optimization foundations help search engines and supported AI search systems access and understand your public content.

See service

Show up clearly in your local market

Your name, services, hours and location should be easy to find and consistent. We optimize your Google Business Profile, check key information and publish weekly profile updates. We also improve priority website pages over time.

See service

Stay present throughout the year

We create and schedule branded social content around your services and the tax calendar: two original posts per week from May through December and seven per week from January through April. Posts are adapted for Facebook and Instagram. Growth adds one agreed channel and location or offer variations.

See service

Keep your business visible

Both plans include a $5/day Meta awareness budget and ongoing campaign care. It is a modest local visibility campaign, with clear reporting on delivery.

See service

Keep the conversation going

Review requests, inquiry acknowledgments, appointment reminders and planned emails help your office stay connected. Use your authorized marketing contact list for useful reminders and seasonal communication.

See service

Understand what the work is doing

See your marketing activity alongside inquiries and appointments. Where your systems provide the data, connect that activity to attended appointments, new customers and returning clients. We review what is working and where follow-up needs attention.

See service
Two business owners planning the coming tax season at a wall calendar

Keep the conversation going

Review requests, inquiry acknowledgments, appointment reminders and planned emails help your office stay connected. Use your authorized marketing contact list for useful reminders and seasonal communication.

Growth adds segmentation and more detailed follow-up workflows.

Optional SMS and telephony usage are separately agreed.

  • Review requests
  • Inquiry acknowledgments and reminders
  • Planned email communication
Business owner reviewing strategy notes at a sunlit desk

Understand what the work is doing

See your marketing activity alongside inquiries and appointments. Where your systems provide the data, connect that activity to attended appointments, new customers and returning clients. We review what is working and where follow-up needs attention.

  • Marketing activity reporting
  • Inquiry and appointment context
  • Regular review rhythm
Hands tying blue ribbons around client cookie gift boxes

A personal thank-you from your office

Explore Client Appreciation

Send a personalized letter or a freshly baked cookie gift for a birthday, a holiday or a planned appreciation date. Each is sent on behalf of your office with your approved message. Letters are $3.95 including postage. Cookie Gifts include six cookies and a custom note for $31.98 including two-day shipping.

Optional with Local or Growth; billed separately.

  • $3.95 Personal Letters including postage
  • $31.98 Cookie Gifts including two-day shipping
  • Billed separately from Local or Growth

Choose the right scope for your office.

Compare the two plans or book a call to discuss your goals.